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Little Book of Gucci tells the story of the brand's beginnings as a luxury luggage and equestrian outfitter, recounting how the family overcame rifts and wartime hardship to be reborn as a giant of 1990s haute couture and, under Alessandro Michele's current stewardship, made its mark on streetwear and a new generation of fans. Over 100 gorgeously curated images showcase Gucci's edgy yet sensual designs, confirming its place as the most influential label of our times.

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Little Book of Gucci tells the story of the brand's beginnings as a luxury luggage and equestrian outfitter, recounting how the family overcame rifts and wartime hardship to be reborn as a giant of 1990s haute couture and, under Alessandro Michele's current stewardship, made its mark on streetwear and a new generation of fans. Over 100 gorgeously curated images showcase Gucci's edgy yet sensual designs, confirming its place as the most influential label of our times.

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